This product is a novelty frozen dessert, usually that includes a vibrant blue shade and marketed in direction of kids, usually capitalizing on the recognition of the Teenage Mutant Ninja Turtles franchise. It’s manufactured by Blue Bunny, a well known ice cream model. An instance features a vanilla-flavored ice cream with a blue raspberry swirl and probably sweet items resembling characters or components from the related media.
The importance of this deal with lies in its enchantment to a particular demographic by means of model recognition and affiliation with a well-liked leisure property. Advantages for the producer embody elevated gross sales quantity and model visibility. From a historic perspective, it represents a development of leveraging licensed characters to boost the marketability of meals merchandise, a typical follow for the reason that introduction of kids’s tv programming.